As the best digital marketing agency in the area, we know technology has come a long way in the past decade.
If you are looking for the best digital marketing agency, then that agency should be able to tell you the benefits of digital marketing in our modern age. For example, yellow phone books are no longer a necessity for individuals looking to find a business that meets their needs. What is the most useful, however, is Google My Business.
What Is It?
Google My Business allows potential clients to see all the information regarding your business, for their convenience. Information such as hours, reviews, posts, and much more are able to be found through just a Google search. This is extremely beneficial as most individuals tend to do a Google search for a business to gather all the information they need before visiting the business. 80% of searches happen on Google more than any other search engine, so it is worth submitting business information to Google My Business.
How It Benefits Your Business
Google My Business benefits your company for various reasons. For one, statistics show that a majority of searches only occur in the first page of Google. Most people don’t make it past the second page as they don’t bother scrolling to the third, or even fourth page. This is why it’s important to claim your free Google My Business account so individuals have an easier time finding your business on the first page. If they can’t find your business, they are more likely to doubt a company’s authenticity and business owners can potentially suffer.
One of the biggest mistakes most business owners make is just claiming their account. What they fail to do is optimize it. Optimizing it includes writing descriptions, categories, website, etc. All this information will be indexed by Google and businesses are more likely to be found and visited by users.
About Website Growth
Website Growth is the best digital marketing agency in the area. We have been providing our clients with various services throughout the years to help their business and/or products succeed. Follow us on Facebook, Instagram, and Twitter for more marketing tips to grow your business!